In this article shows the methodology that has been used for the development of intervention projects in the terminal line of organizational communication of the Universidad Popular Autónoma del Estado de Puebla (UPAEP), in addition there are different theoretical contributions that serve as support to argue the model applied in the different intervention projects carried out by the students of this house of studies in public and private organizations as as a way to link their training in line with their professional practices and work experience, in addition to reinforcing theoretical development consistent with university practice. Palabras Clave: Comunicación Organizacional, Proyecto de intervención, Línea terminal, UPAEP.
In this article shows the methodology that has been used for the development of intervention projects in the terminal line of organizational communication of the Universidad Popular Autónoma del Estado de Puebla (UPAEP), in addition there are different theoretical contributions that serve as support to argue the model applied in the different intervention projects carried out by the students of this house of studies in public and private organizations as as a way to link their training in line with their professional practices and work experience, in addition to reinforcing theoretical development consistent with university practice.