A Study on the Cultural Values of Asian Hotels from the Perspective of Feng Shui

From the perspective of Feng Shui culture, this study examines six hotels in Hong Kong and Bangkok. By observing the design, decoration, and environmental layout of these hotels, as well as interviewing hotel staff on-site, the study explores the cultural values embodied in Asian hotel culture. Through a three-tier coding system, the research identifies the cultural values of Asian hotels as respecting the natural environment, valuing traditional culture, emphasizing harmony and balance, respecting guest needs, and considering destiny. These findings provide a basis for a better understanding of customer needs in the hotel industry and for improving their hospitality culture. They also offer valuable insights for future hotel design and management practices.